Branded merchandise is virtually any product that has a brand’s name and/or logo on it. Branded merchandise is pretty much used as promotional materials at conventions and other events. Major tech brands like Google and YouTube, however, have begun to sell their branded merchandise online and in their offices. The business world grows more competitive […]
Promotional products or branded merchandise are typically treated as an aside for special events like grand openings and sponsorships. With the right strategy, however, branded merchandise can be an effective component of your marketing strategy. Branded merchandise allows retailers to show their brand’s personality, reinforce brand message, and help to understand their audience, allowing them to […]
