How to Make Your Retail Product Packaging Stand Out on the Shelf

The retail industry is incredibly competitive. It can be difficult to find new ways to make your products and, subsequently, your brand, stand out from the other products that may share the same shelf as your products. < Read more >

Your Product Packaging Should Do These 6 Things

Part of your customer’s experience with your product is being attracted to the packaging and being excited when receiving your product in the mail. You want your packaging to give your customers a feeling of excitement when they receive it. < Read more >

Your Product Packaging Should Do These 4 Things

You want your brand to successfully set you apart from your competitors. Having custom product packaging is one of the many things you can do to make your brand stand out. < Read more >

How to Make Your Retail Product Packaging Stand Out on the Shelf

The retail industry is incredibly competitive. It can be difficult to find new ways to make your products and, subsequently, your brand, stand out from the other products that may share the same shelf as your products. < Read more >

Finding the Right Product Packaging Service for Your Company

Have you ever heard the saying, “The devil’s in the details?” When you are researching the right product packaging services for your company, you need to pay attention to the details. Custom product packaging for your products will not only keep your products safe during transit, but the will practically sell your products for you by being visually appealing to consumers. < Read more >

Product Packaging Musts for Every Business

You want your brand to successfully differentiate you from your competitors. Having custom product packaging is one of the many things you can do to make your brand stand out. < Read more >

5 Things Your Product Packaging Should Do

Simon Preece, Elmwood Brand Consultancy’s Director of Brand Science once said, “Consumer products brand design is wrongly predicated on the notion that shoppers make rational, informed decisions. In truth, most are purely instinctive and reactive.” < Read more >

What to Look for When Selecting a Print Partner

Most well-equipped businesses have in-house office printers for routine and daily tasks. Even though many forms of communication can be digitized (email memos), businesses still need printing for letterhead, reports, business cards, brochures, flyers, leaflets and more. These types of tasks can take a toll your staff. < Read more >

Why You Should Consider Custom Product Packaging Solutions

Why would you pay for custom packaging when the customer will just throw the package away? Because first impressions are lasting impressions. And you want to elicit a positive feeling the first time they open their package and every time afterward. < Read more >

Digital Marketing:
Be Relevant, Data-Driven and Precise

All marketers would agree that digital technology has brought about a sea change in the world of marketing. The basic model has gone from almost exclusively "push" messages to more of a "pull" approach that combines traditional channels, such as advertising and direct mail, with strategies like search engine optimization, social media marketing, mobile and email marketing. < Read more >

Why Buy Promotional Products?

It's a fact: people love stuff. Stroll through a trade show sometime and see how much buzz a really cool giveaway creates. Next time you're at a conference, notice how eagerly attendees (yourself included) rummage through their "swag bags" to see what goodies the sponsors have provided. For event giveaways, corporate gifts, and dozens of other purposes, promotional products create an impression that lasts longer than any ad or business card. And the evidence is much more than anecdotal. Recent surveys revealed that: